Dallas Holocaust and Human Rights Museum exterior at dusk with Dallas skyline backdrop - environmental graphic design and wayfinding by RSM Design

Dallas, Texas

Dallas Holocaust and Human Rights Museum

History Survives Through Memory

Project type

Wayfinding Signage Design Donor Recognition Signage Design

Project sector

Cultural Design
Illuminated dimensional letter signage for Dallas Holocaust and Human Rights Museum on curved concrete facade - donor recognition and identity design by RSM Design

Project info

Client OMNIPLAN Architects

Landscape Talley Associates

Dedicated to teaching the history of the Holocaust and advancing human rights

The Dallas Holocaust and Human Rights Museum carries a vital mission: to advance human rights and confront prejudice, hatred, and indifference. As the museum prepared to expand into its first standalone facility in a historic part of downtown Dallas, it embraced the opportunity to create a space that honors memory while inspiring action. In this transformative moment, RSM Design joined the team to help guide visitors through the museum with thoughtful, intentional design.


The design approach blends modern minimalism with deep respect for the museum’s solemn purpose. Interior and exterior signage, wayfinding, donor recognition, and interpretive elements are crafted as subtle yet powerful accents, seamlessly integrated into the architecture. Every detail is designed to enhance the visitor experience—guiding, informing, and connecting guests to the museum’s message while allowing the stories within its walls to remain at the forefront.

Angled view of Dallas Holocaust and Human Rights Museum dimensional signage with historic Dallas building beyond - exterior identity design by RSM Design
Grand staircase donor wall signage with perforated metal railings at Dallas Holocaust and Human Rights Museum - environmental graphic design by RSM Design

Guiding every visitor with clarity and care, the design amplifies the museum’s mission. Every sign, every detail, honors history while inspiring a commitment to human rights.

Donor recognition wall with sandblasted glass names overlooking courtyard at Dallas Holocaust and Human Rights Museum - donor recognition design by RSM Design
Close-up detail of etched glass staff and leadership recognition wall at Dallas Holocaust and Human Rights Museum - donor and recognition graphics by RSM Design
Angled close-up of dimensional donor names on illuminated recognition wall at Dallas Holocaust and Human Rights Museum - donor recognition design by RSM Design

Using light and shadow to honor donors and staff

Men's restroom identification sign with illuminated pictogram beside wood door at Dallas Holocaust and Human Rights Museum - ADA wayfinding signage by RSM Design
Harold Simmons Foundation Guest Services desk with dimensional wood grain signage at Dallas Holocaust and Human Rights Museum - donor recognition and wayfinding design by RSM Design
Dimensional metal terrace directional sign with arrow on concrete wall at Dallas Holocaust and Human Rights Museum - wayfinding signage by RSM Design
Parking garage entrance signage with perforated brick facade at Dallas Holocaust and Human Rights Museum - environmental graphic design and wayfinding by RSM Design

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